Viet Sports Marketing is VTVcab’s partner for sponsorship management of the 2024/25 UEFA Champions League broadcasting in Vietnam

On August 2nd, 2024, Vietnam Television Cable Joint Stock Company (VTVcab) officially announced owning the broadcasting rights for UEFA’s club tournaments in 3 seasons 2024-2027, including UEFA Champions League (UCL); UEFA Europa League (UEL); UEFA Conference League (UECL); UEFA Super Cup (USC); UEFA Youth League (UYL). VTVcab will broadcast all matches on their channels: ON Football, ON Sports, ON Sports News, ON Sports +,… and VTVcab ON, ON Plus applications.

Also at the press conference, VTVcab signed a cooperation agreement with Viet Sports Marketing (VSM), which VSM is the representative of VTVcab to approach, contact, work, negotiate, and execute commercial airtime advertising in Vietnam. Mr. Nguyen Quoc Hung – General Director of Viet Sports Marketing expressed his honor to cooperate with VTVcab for the first time and shared the differences in VSM’s business strategy.

In addition, VTVcab also announced cooperation with other strategic partners such as Nova Service, Spotify Vietnam, and GroupM Vietnam.

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UEFA Champions League (also known as C1) is the highest-level club tournament of the Union of European Football Associations (UEFA), gathering the strongest clubs, rich tradition, world’s top superstars, regularly followed by Vietnamese football fans. All the emotions and the sublime moments of top football converge in the most attractive matches of the Old Continent, which will be more unique and impressive with a completely new competition format from the 2024/25 season.

Image: VTVcab & Như Huy